Management Profiles

Management Profiles

Farsheed Azad, MSc – President & CEO

Farsheed has been working in IT industry since 1988 and has gained broad-based IT experience almost exclusively in support and service sector. His experience encompasses various aspects of dealing with a wide range of IT projects of varying business needs and emphasis.

In ten years of employment with Data Logic (A Raytheon Company), he led and managed major projects with clients such as Coopers & Lybrand, Price Waterhouse and Chevron UK. He was also responsible for the setting up and running of a very successful help desk for Data Logic in 1992-1993.

Farsheed Azad provides vision and leadership to PC Helpline while ensuring moral and ethical dimensions for a ‘higher’ purpose to be the guiding principles every step of the way.

He has deep commitment to serving our customers with sustained high performance.

For a PDF version of Farsheed’s thesis on Models & Methodologies for Developing an Information Systems Strategy click here.


Timothy Hallberg – Senior Business Development Executive

Tim HallbergTim Hallberg is PCH's US-based Business Development Consultant. He is leading the charge in developing relationships and business in the United States. He is a sales professional with 8 years of experience in help desk service and support sales. His extensive list of clients includes Fortune 100 and large, multi-state healthcare organizations. He excels in account management, sales process leadership, executive level interaction, and building customer relationships that last. He is committed to serving his customers with the highest integrity.

Tim believes that he is successful when he receives a call inquiring about his company’s capabilities from a referred prospect. He approaches every prospect/customer as if it could be his last, and works relentlessly to deliver value, exceed expectations, and give his customers a “wow” experience.

Tim will be increasing our US presence as well as looking to the future to oversee the opening of our US-based service and operations center.


Phil Dunglinson, MBA – Non-executive Chairman of PC Helpline Advisory Panel

Phil DunglinsonPhil is currently serving as Group SVP Operations for Afrimax, a Dutch based Group building wireless broadband businesses, based on 4G LTE, in multiple countries across sub-Sahara Africa.

Prior to joining Afrimax, Mr Dunglinson was Chief Operating Officer for Digicel in the Pacific where he oversaw the roll-out of Papua New Guinea's second GSM operator. Mr Dunglinson has also spent time in other telecommunications roles for Millicom International Cellular and Cable & Wireless, working in Hong Kong, India, Ghana, Singapore, Cambodia, South Africa, Poland and Russia.

Mr Dunglinson is originally from the UK and is currently based in southern Malaysia. He is a Fellow of the Chartered Institute of Management Accountants (UK) and has an MBA from Manchester Business School.


Gareth Wood – A member of PC Helpline Advisory Panel

Gareth WoodA member of the company's advisory panel since January 2003, Gareth Wood is a professional trainer, facilitator, organizational development consultant and keynote speaker. Gareth was intimately involved in facilitating "people working with people" and leadership issues in the printing and destination resort industries for 15 years. He has 20 years experience in customer service, training, administration and management, as well as 16 years as an independent consultant and trainer.


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